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Key Differentiators of RockNShop

By Punya Sareen - August 1, 2015

Key Differentiators of
RockNShop

RockNShop is India’s first premium online destination for both premium and luxury brands. A brainchild of Priya Sachdev, who is a well known force in the fashion industry, RockNShop promises an elite online shopping experience to its well heeled customers. Only after understanding the needs of its haut monde crowd that it caters to, RockNShop has perfectly curated collections of international and Indian high fashion labels.
RockNShop is powered by Kitsch, a luxury store that has been home to the most sought-after luxury labels for about a decade now; with its stores in Delhi and Mumbai, thus adding credibility to the fact that the products stocked at
RockNShop are 100% authentic. Apart from this, RockNShop’s USP lies in the following:

  • It is a marketplace for premium and luxury brands, most of which are exclusive only to RockNShop
  • It brings the best luxury fashion to its elite as the products retailed here are handpicked by the very fashion forward sister duo, Priya Sachdev and Charu Sachdev.
  • RockNShop offers a Cash-on-Delivery service for orders over Rs 1lakh, a unique amenity in the luxury fashion industry.
  • Online presence in Tier 2 and Tier 3 cities in India.
  • EMI facility, wherein, you buy a product now and pay for it in easy installments each month.
  • The Personal Shopper at RockNShop is inevitably there to assist you with your luxury shopping needs from lending expert advice on styling to private rendezvous with the designer to fixing home appointments for its unrivalled gentry.
  • Our style guide is a special catalogue that serves hottest trends from the fashion capitals on a platter for you to stay immensely modern.
  • A sui generis gifting service that RockNShop provides in collaboration with the Personal Shopper is an experience in itself. You can now gift your loved ones on occasions like birthdays, anniversaries, Diwali, etc with personalized messages and the personal shopper completely takes charge of your luxury shopping.

RockNShop’s vision is to connect the “Style-rich, time-poor” customers to luxury brands by taking a leap forward in introducing a mobile website for people who are invariably on-the-go for the best online shopping affair. It has also come up with a blueprint of “RockNShop App” that will be launched by the end of this year that has the most-thought provoking features that a customer can expect.
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RockNShop has pushed the luxury fashion envelope in terms of exclusive privileges for luxury online shopping it offers. Some key differentiators that set it apart from other luxury retailers are enlisted below:

  • RockNShop’s business model is about being an inventory-light marketplace that retails premium and luxury goods. It basically offers a platform where products from top international and Indian luxury labels are offered to Indian shoppers.
  • RockNShop has exclusive collaborations with international luxury labels such as Oscar de la Renta, Victoria Beckham, Celine, Temperley London, MiH Jeans, Clover Canyon and more.
  • It doesn’t restrict itself just to that and surges further by working together with pre-eminent Indian designers like Hemant & Nandita, Atsu, Morphe, Kanika Goyal and more.
  • A bespoke section with a provision of getting names or initials customized on Meesha scarves, Edie Parker clutches and 1701 accessories for being exclusive possessions for customers.

As a part of the business model that RockNShop follows, here’s what you can expect RockNShop to venture into as a subsequent judicious step to ease your luxury online shopping needs:

  • RockNShop is coming up with a kids wear section for all the fashionistas in the making.
  • A home decor section that brings to you products that glamorize your house with the best home luxury labels from the world.
  • A beauty section to address your beauty needs for essential oils, cosmetics and more.
  • An extraordinary and gripping feature of bespoke perfumes where you can “make your own perfume”; a brand new conceptualization in luxury.

Ever wondered if a website could present so much in luxury shopping online? RockNShop offers what no one else does and that’s what makes its services noteworthy. Making your luxury shopping online a worthwhile and absolutely delightful is what it believes in. So, get surfing for the best online shopping experience in the luxury world!